Privacy Policy

The The Luminous Breast Cancer Foundation is committed to protecting any personal information that you may provide to us. In particular, we believe it is important for you to know how we treat information about you that we may receive from this web site or through e-mail efforts.

Information Collected

In general, you can visit The Luminous Breast Cancer Foundation web site without telling us who you are or revealing any information about yourself. Our web servers collect the domain names, not the e-mail addresses, of visitors. Our web servers also seek (as many Web sites do) to place a ‘cookie’ (a small data file) on your computer’s hard drive which allows the server to determine the computer when it visits again, in order to track statistical information about navigation to and throughout certain areas of our site. This cookie is not used to obtain your name or any personal data, and the information that is tracked is used only for internal purposes, such as to improve site navigation and to measure the effectiveness of our promotional placements, and is not shared with anyone other than Luminous staff and partners in these efforts and are bound to confidentiality. However, if you prefer not to accept cookies, you can set your browser to reject them or to alert you before one is placed.

In addition, there are portions of this web site where we may need to collect personal information from you for a specific purpose, such as to provide you with certain information you request. The information collected from you may include your name, address, telephone, fax number, or e-mail address.

Use of Collected Information

Domain name information that we collect is not used to personally identify you and instead is aggregated to measure the number of visits, average time spent on the site, pages viewed, etc. We use this information to measure the use of our site and to improve the content of our site.

When other information is collected from you, such as your name and e-mail address, we generally let you know at the time of collection how we will use the personal information, such as the e-mail sign up or Donation section of our web site. Usually, we use the personal information you provide only to respond to your inquiry or to process your request. We may share the personal information you provide with other companies we have hired to provide services for us. These companies – our vendors – are contractually bound to use personal information we share with them only to perform the services we have hired them to provide. We do not share, sell, or lease personal information about you to any third-parties for their marketing use. We will release information about you if you direct us to do so, if we are required by law to do so, or in other legally limited circumstances.

Links to Other Sites

The Luminous web site may contain links to other sites. While we try to link only to sites that share our high standards and respect for privacy, we are not responsible for their content, security, or privacy practices. Please check the privacy statement on these web sites.

Security of Collected Information

We maintain strict physical, electronic, and administrative safeguards to protect your personal information from unauthorized or inappropriate access. We restrict access to information about you to those Luminous workers who need to know the information to respond to your inquiry or request. Workers who misuse personal information are subject to disciplinary action.

Surveys or Polls

From time-to-time we may provide you the opportunity to participate in polls or surveys on our site. If you participate, we will request certain personal information from you. Participation in these surveys or polls is completely voluntary and you therefore have a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and e-mail or phone number), and demographic information (age, financial income).

Your personal information will be added to our database and used as described under the “Use of Collected Information” section above. Your customer survey ratings will be used as a tool to help us improve our products and services.


If you choose to use our referral services to tell a friend, we will ask you for your friend’s name and e-mail address. We will automatically send your friend a one-time e-mail inviting him or her to visit the site. Luminous stores this information for the sole purpose of sending this one-time e-mail and tracking the success of our referral program. Your friend’s name and e-mail address will  be added to our database, but they will have the option to opt out with the first communication we send.

Special Offers and Updates

We will occasionally send you information on products, services, special deals, promotions through the use of monthly e-newsletters and individual e-mail campaigns.


If you no longer wish to receive our e-newsletter and communications, you may opt-out of receiving them by following the instructions (unsubscribe link) included at the bottom of each e-newsletter or e-mail communication. Or you may contact us by email at or by mail (See the Contact Us section) to opt-out.

Changes to this Policy

Please check this privacy policy periodically to keep up to date on any changes. Although we reserve the right to modify or supplement this privacy policy, we will provide the latest privacy statement on the link on the bottom of the home page. Click here to bookmark this page.

Legal Disclaimer

We reserve the right to disclose your personal information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our web sites.

Contacting Us

If you have any questions about this privacy policy, please use the Contact page, or contact us directly at:

Luminous Breast Cancer Foundation
400 Cameron Station Blvd. Suite 418
Alexandria, VA  22304